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GREAT TV RATINGS FOR HATTON-MAYWEATHER
By Ronnie Nathanielsz
PhilBoxing.com
Wed, 12 Dec 2007
The blockbuster battle between ?Pretty Boy? Floyd Mayweather Jr and Ricky ?The Hitman? Hatton which was telecast over the giant Philippine broadcast network ABS-CBN last Sunday turned in exceptional television ratings.
According to AGB Nielsen Media TV Meter ratings which is the broadcast industry?s official ratings arm, the Mayweather-Hatton fight rated 34.5 percent nationwide over the pre-eminent Channel 2 while it registered a lower rating of 26.3 percent in Mega Manila.
According to ABS-CBN vice president for Sports Peter Musngi this may be attributed to the fact that the fight was also shown ?live? on the ?Balls? Sports channel of ABS-CBN as well as in three theaters in Metro Manila.
The ratings in the Visayas region shot up to 45.2 percent while it was even much higher in Mindanao with a 53.6 percent rating.
Big boxing events in recent weeks rated poorly in comparison, with the IBF/IBO flyweight title fight of Nonito ?The Filipino Flash? Donaire against Luis Maldonado telecast over GMA 7 rating 17 percent while the ?Payback? card headlined by Rey ?Boom Boom? Bautista vs Antonio Meza over ABC 5 rated an average of 8.2 percent.
Click here to view a list of other articles written by Ronnie Nathanielsz.
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