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CANELO ALVAREZ TAKES OVER TELEFUTURA THIS FRIDAY NIGHT

PhilBoxing.com




"CLASSICS" TO RE-BROADCAST CANELO'S FIGHTS AGAINST JOSE MIGUEL COTTO AND CARLOS BALDOMIR ON A SPECIAL EDITION OF "S?LO BOXEO TECATE"

LOS ANGELES, November 8 - A date that people around the world will remember is this coming Friday, 11/11/11, as a date that represents a unique numerical occurrence, but for fight fans, it's the day of the Canelo Takeover on TeleFutura's "S?lo Boxeo Tecate Classics." The special edition will featuring the re-broadcast of two memorable fights of unbeaten WBC Super Welterweight World Champion Canelo Alvarez which should get fans amped up for his upcoming November 26 against Kermit "The Killer" Cintron which will be televised on HBO's Boxig After Dark from Mexico City.

The special presentation of "S?lo Boxeo Tecate" is presented by Golden Boy Promotions and sponsored by Cerveza Tecate and AT&T and will air on TeleFutura at 12:30am ET/PT (11:30pm CT).

In the "Classics" main event which took place on May 1, 2010 in Las Vegas, Mexico's Alvarez was introduced to fans in the fight capital of the world for a serious test against longtime contender Jose Miguel Cotto. Cotto pushed the younger Alvarez further than he had been to that point in his career, but Alvarez showed his talent and poise in stopping the veteran in the ninth round. A star was born that night and American fight fans were eager to see him fight in the United States again.

In his next fight stateside, he faced granite-chinned former World Champion Carlos "Tata" Baldomir and knocked him out in just six rounds on September 18, 2010 in Los Angeles. The victory, which will be the "Classic" co-feature, marked a step in Alvarez's career and helped to further establish him as a star in the United States.

Tecate, cerveza con car?cter, is the largest beer brand to sponsor boxing matches in the U.S. Part of its commitment to make boxing accessible to consumers is the title sponsorship of "S?lo Boxeo Tecate," which creates an opportunity for local fans to witness some of the most exhilarating fights by today's up-and-coming prospects. Additionally, Tecate has been a primary supporter of Golden Boy Promotions' marquee events since 2007, and has launched a variety of initiatives to ensure consumers are part of the boxing experience, including boxer autograph signing sessions, commemorative cans, PPV mail-in rebate offers, and most recently the launch of a mobile museum "Tecate Museo de Boxeo," which showcases decades of the most memorable moments in the sport.

Visit www.goldenboypromotions.com, follow on Twitter at @goldenboyboxing, @caneloOficial, or become a fan on Facebook at Golden Boy Boxing Facebook Page.




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